PELUANG PENDIRIAN USAHA ES KRIM BERBAHAN DASAR CAROB
DOI:
https://doi.org/10.25170/wpm.v15i1.4667Keywords:
carob, ice cream, frozen dessert, opportunityAbstract
Products with carob in Indonesia have started to be known by the public as the main ingredient in frozen dessert product mixes such as ice cream or gelato which are already sold in e-commerce. This carob content can be consumed for health reasons for people who are low in gluten, low in sugar, allergic to nuts, without caffeine, and low in calories. The sugar content in carob fruit has sucrose, glucose, and fructose, protein content, low fat content, and high dietary fiber content, and a source of vitamins in the form of B6, E, D, and C which are healthy alternatives to chocolate. carob has the opportunity to become a business with a capital requirement of IDR 45 million with a payback period of 9 months.
References
Allied Market research. (2021, Februari 10). Carob Market. Retrieved from Alliedmarketresearch.com: https://www.alliedmarketresearch.com/carob-market-A12384
Databoks. (2023, Maret 3). Penjualan Es Krim Naik selama Pandemi, Tembus Rp6 Triliun pada 2021. Retrieved from Databoks: https://databoks.katadata.co.id/datapublish/2023/03/30/penjualan-es-krim-naik-selama-pandemi-tembus-rp6-triliun-pada-2021
Fiocchi, A., Restani, P., Travaini, M., E, D., Gaiaschi, A., Bernardo, L., & Riva, E. (1999). Carob is not allergenic in peanut-allergic subjects. Clinical & Experimental Allergy, 29(3), 402-406.
Hurst, W. J., Tarka, S. M., Powis, T. G., & Valdez, F. (2002). Cacao usage by the earliest maya civilization: foaming chocolate prepared in spouted vessels made a delectable Preclassic drink. Nature, 289-290.
Konstantas, A., Stamford, L., & Azapagic, A. (2019). Environmental impacts of ice cream”, , Vol. 209 No. 2, pp. 259-272. Journal of Cleaner Production, 259-272.
Trifiana, A. (2021, Juli 18). Mengenal Carob, Si Pengganti Cokelat yang Tak Kalah Enak. Retrieved from Sehatq.com: https://www.sehatq.com/artikel/manfaat-carob
Orami. (2019, Juli 13). Carob, Alternatif Cokelat Tanpa Kafein. Retrieved from Orami: https://www.orami.co.id/magazine/carob-alternatif-cokelat-tanpa-kafein
Osterwalder, A., & Pigneur, Y. (2010). Business Model Generation. New Jersey: John Wiley& Sons, Inc.
Porter, M. E. (2008, January 2008). The Five Competitive Forces That Shape Strategy. Harvard Business Review, pp. 78-93.
Sarsby, A. (2016). SWOT Analysis. England: Leadership Library.
